SEEQ Supply

Overview

Industry: Health & Wellness, Sports Nutrition (Clear Whey Protein)
Background:
Seeq Supply is a fast-growing brand specializing in clear whey protein products that offer a light, refreshing, juice-like alternative to traditional thick, milky protein shakes. Their unique fruity flavors; such as Sour Green Apple, Watermelon Wave, and Mango PineapplE, appeal to health-conscious consumers, fitness enthusiasts, and anyone looking for a fun, approachable way to add more protein to their diet. With a modern subscription model, app integration, and strong DTC presence, Seeq positions itself at the intersection of performance nutrition and lifestyle branding

Key Services

  • Digital Strategy
  • Project Management
  • Full Stack Development
  • Shopify e-commerce
  • UX Design
  • Custom Development
  • SEO Strategy
  • CRO Strategy
BOOK A CALL

How we helped the business

We’ve been working with Seeq Supply for more than four years, supporting their growth and serving as their dedicated partner for all web development changes. Over this time, we’ve continuously optimized their digital presence to keep pace with their expanding audience and evolving experience. Some of the challenges we have solved are: Website Reskin, SEO & CRO Implementation, Product Bundles, Subscribe & Save, PDP custom enhancements, Reviews Integrations, Promotions and Product Launches.

Strategy & Process

Planning

  • Developed a tailored project plan aligned with Seeq’s brand, goals, and audience.
  • Assessed product range, subscription options, interactive PDP features, and promotion needs.
  • Incorporated the playful, flavor-driven identity to define a clear roadmap for the website and user experience improvements.

Prototype Design

  • Studied the client’s challenges and user experience needs to understand the problem fully.
  • Provided multiple design options and approaches for Seeq to review and select from.
  • Created a sitemap and prototypes reflecting Seeq’s visual identity and customer journey.

Custom Development

  • Applied client feedback and our expertise to develop each task efficiently.
  • Ensured high-quality QA at each stage before moving forward.
  • Migrated and structured Seeq’s growing catalog efficiently on Shopify.

Website Deployment

  • Launched the website after final testing and validation.
  • Trained the client on multiple ways to update, upload, and manage content across the website.

Planning

  • Developed a tailored project plan aligned with Seeq’s brand, goals, and audience.
  • Assessed product range, subscription options, interactive PDP features, and promotion needs.
  • Incorporated the playful, flavor-driven identity to define a clear roadmap for the website and user experience improvements.

Prototype Design

  • Studied the client’s challenges and user experience needs to understand the problem fully.
  • Provided multiple design options and approaches for Seeq to review and select from.
  • Created a sitemap and prototypes reflecting Seeq’s visual identity and customer journey.

Custom Development

  • Applied client feedback and our expertise to develop each task efficiently.
  • Ensured high-quality QA at each stage before moving forward.
  • Migrated and structured Seeq’s growing catalog efficiently on Shopify.

Website Deployment

  • Launched the website after final testing and validation.
  • Trained the client on multiple ways to update, upload, and manage content across the website.

Creative Direction

While designing the Seeq Supply website, we collaborated closely with the client, who provided us with their brand manual, to deliver an optimal solution that balanced visual appeal with functional clarity. Every design decision was guided by the goal of creating a playful, engaging experience that reflected Seeq’s flavor-driven identity, while ensuring the site remained intuitive and user-friendly. In addition to the layouts, we also created custom graphics to bring the brand to life across the homepage, PDPs, subscription sections, and promotions.

GET A PROPOSAL
GET A PROPOSAL

Customizations

01 Website Reskin

Implemented Seeq Supply’s new website design across their Shopify store.
Translated the provided brand visuals into a fully functional, responsive site.
Optimized layouts and styling for consistency across all pages.
Performed thorough testing to ensure a seamless, modern, and engaging shopping experience.

  • Restructured site architecture to improve search engine crawlability and ranking.
  • Refined metadata, page speed, and on-page content for better SEO performance.
  • Streamlined user flows and CTAs to reduce friction in the buying journey.
  • Continuously tested and iterated to improve conversion rates.
  • Developed a flexible bundling system to let customers try multiple flavors.
  • Designed bundles to increase AOV and encourage product discovery.
  • Ensured an intuitive UX so customers could easily add bundles to their cart without confusion.
  • Built a dedicated subscription section with three clear options.
  • Highlighted key subscription benefits (savings, convenience) to encourage sign-ups.
  • Gave customers full control over their subscription management (frequency, skip, cancel).
  • Increased retention and created predictable recurring revenue for Seeq.
  • We reimagined the PDP to be a high-performing, visually rich experience.
    • Layout Improvements: Organized the information in a way that’s easy to scan and focused on what matters most for purchase decisions.

    • Nutrition Facts: Redesigned the nutrition panel to be clear, trustworthy, and visually consistent with the brand.
 
  •  Interactive Flavor Selection: Developed a feature where the entire page dynamically changes color based on the selected flavor, creating a fun and immersive experience that reinforces Seeq’s playful personality.
  • Installed and configured a reviews app for Seeq products.
  • Optimized review displays to highlight key ratings and build social proof.
  • Encouraged user-generated content (photos, feedback) to support conversion.
  • Managed short-term promotions like Black Friday and seasonal sales.
  • Coordinated new flavor launches, including custom graphics and banners.
  • Configured promotional logic and timing for smooth rollouts and maximum impact.

Our Impact

Launched a rebranded, modernized website aligned with SEEQ’s vision.

Developed custom graphics that aligned with Seeq’s playful and refreshing product identity

Enhanced product pages (PDPs) with clear, engaging layouts for better conversions

Designed a smooth subscription flow to simplify the “Subscribe & Save” experience

Showcased Seeq’s flavors and products with vibrant, appetizing imagery that matches their unique personality

Increased AOV & repeat purchases through bundles and subscriptions

GET A PROPOSAL
BOOK A CALL

Our Impact

Launched a rebranded, modernized website aligned with SEEQ’s vision.

Developed custom graphics that aligned with Seeq’s playful and refreshing product identity

Enhanced product pages (PDPs) with clear, engaging layouts for better conversions

Designed a smooth subscription flow to simplify the “Subscribe & Save” experience

Showcased Seeq’s flavors and products with vibrant, appetizing imagery that matches their unique personality

Increased AOV & repeat purchases through bundles and subscriptions

GET A PROPOSAL
BOOK A CALL

More Projects

Elan USA

Wristband

Wise Lion

SEEQ Supply

Skip to content