Eco Hotel Casa Blanca

Boutique eco-friendly hotel located in the Rosario Islands
The Challenge: Design and developed a new e-commerce site, increase website traffic and drive clients to the hotel.
Our Solution:
  • Design and develop an e-commerce site that allows dynamic bookings
  • Define ideal persona
  • Create a Facebook and Instagram campaign to generate bookings and increase traffic
  • Built brand awareness and generate leads through Google search and display ads

Increased in engagement

500%

Maintained
ROAS

420%

Increase in monthly revenue

400%

Increased in organic growth

500%

Web design.

After extensive research of the top hotels in this destination, we designed and developed a brand new website with an online payment system.

Facebook & Instagram marketing.

We determine the ideal target audience based on a combination of interests, geo-targeting, behaviors, among other variables. We drove the audience to the site and then retarget them based on their interactions with the ads and website.

Google Ads.

We launched a Google search ad campaign for people interested in traveling to Cartagena. We use display ads to retarget those who showed interested in the ad and the hotel.

SEO.

We selected essential keywords for the industry to rank the site on the first page of Google. We optimize the site improving call to actions and user experience, and generate brand positioning for the hotel in the area.